Learn how to load Google Tag Manager and marketing pixels on Shopify’s Checkout and Thank You pages — the technical approach.
Read moreFrom tracking to customizations, ensure your business is prepared for the shift away from checkout.liquid.
Read moreUse this guide to understand what the Meta Pixel is and what it does for Shopify stores, plus find Meta Pixel setup instructions and best practices.
Read moreWhat Meta CAPI is, what it does, how to set it up, and how to improve conversion tracking.
Read moreIn this video our Head of Data and Senior Analyst walk through our paid GA4 audit step by step so you can configure your GA4 property like experts!
Read moreIn the eCommerce world, conversion tracking gives you the power to increase your ROI – but to really get the most out of tracking, consider investing in server-side. Here, you’ll learn why you should invest in Elevar’s server-side tracking for Shopify.
Read moreShopify recently released Checkout Extensibility for Shopify Plus with the Shopify Web Pixel. Until now, Shopify has allowed developers access to e-commerce event data (purchase, add-to-cart etc.) with custom code in the browser. What this means for you.
Read moreShopify is perfect for easy set-up, but optimizing your ad dollar spend with Facebook, Google, etc, means utilizing tools that are designed for just that. Read more to learn what advertising a Shopify-powered store looks like and how tracking conversions works, to see how you can improve both using tools like Voluum and Elevar.
Read moreLearn all about the new Shopify Pixel and Customer Events feature, how to implement for your store, and what to look out for during this migration.
Read moreLearn how to implement conversion tracking for your Zipify, Carthook, or other upsell funnels in the new unified Shopify checkout experience.
Read more[Video] Learn the 101 on tracking and how our customers use it to help them grow faster (without all the jargon).
Read moreIs Conversion API worth it? How can you maintain 95% conversion accuracy? Learn how we are helping.
Read moreIf users view products that are out of stock on your website – do they exit or end up purchasing something else?
Read more9 trends to watch in 2021 that impact your marketing data foundation
Read moreLaunch the new Google Analytics 4 tracking for your Shopify store in less than 10 minutes.
Read moreLearn everything you need to know about implementing the Facebook Conversion API with your Shopify store.
Read moreLearn about the impacts of iOS and browser changes are having on marketing performance – and your options to adapt.
Read moreRead our top 10 learning lessons on how to manage your Google Analytics and marketing tag implementation for headless websites on Shopify.
Read moreLearn how to build confidence in your data, why event tracking is so powerful, and types of events to track at different stages of your funnel.
Read moreWe’ve audited, tagged, fixed, and managed tagging solutions for thousands of Shopify stores. See our 9 stop process.
Read moreLearn how to set up CCPA compliance with your Facebook Pixel and Shopify store using Google Tag Manager.
Read moreLearn how to setup multi-currency conversion tracking for all of your marketing channels.
Read moreIn Part 2, take the deep dive into the “how” of headless Shopify. We’ll go through our project plan, tech stack, build process, and top 10 learning lessons.
Read moreLearn how we built our own Shopify Plus Headless site using Gatsby to achieve blazing site speed.
Read moreSee how to quickly build custom links to use in emails, landing pages, and more to auto-add products and discounts to the cart.
Read moreLearn how to enrich your Facebook audience data with custom events created via GTM in minutes.
Read moreCreate your own checkout confidence builder test for your Shopify store in 5 easy steps.
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