How To Implement Pebblepost Tracking with Shopify
Elevar powers your data layer and server-side tracking needed to connect Pebblepost and Shopify.

Integration Specs
- Channel Accuracy Monitoring
- Requires Elevar Data Layer
- GTM server-side client customizable
- Chrome Extension
- GTM Web Container
What's Included
Events
What customer events are tracked in this integration
- Purchase
- Base Tag
Customer Parameters
What customer parameters are tracked in this integration
- customer id
- promo code
- order id
Steps to Implement
Step 1: Overview
Without a single line of code and done in minutes, Elevar helps you implement your Pebblepost sitewide conversion tracking for Shopify stores through Google Tag Manager using the most up-to-date requirements from each platform.
Connect online intent with postal addresses to reach consumers at home with relevant mail via Pebblepost.
Learn more about Pebblepost here.
Step 2: Install Data Layer to Your Store
In order to deploy Pebblepost base tag and conversion tracking via Google Tag Manager tags, you need to have a data layer implemented on your Shopify store that pushes customer and order data that Pebblepost tags require.
If you don’t have a data layer for your Shopify store yet, then you can utilize Elevar’s data layer for Shopify. It’s a 1-click installation into your theme.
Step 3: Download Container for GTM
Inside of your Elevar account, go to Pre Built Tags > Pebblepost.
Update your pixel ID in the tag settings shown below.
Download the container and save to your computer.
Step 4: Import Container to GTM
Next up, go to your Google Tag Manager container > Admin > Import.
Be sure to select Merge container, not overwrite.
Once you’ve imported, verify your site ID variable is accurate.
Step 5: QA & Publish
Once you’re ready to go live then put GTM into preview mode to QA and then publish to go live!
Compatible Data Sources

Data Layer
FAQs
View common integration questions