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Learn how to implement marketing analytics to boost your reporting analysis. Plus we’ll show how to apply marketing tactics to boost your eCommerce ROI.
The good, the bad, and the ugly of marketing campaign tagging. Plus – tips to make analysis even easier.
Learn the basics of marketing attribution for eCommerce and why it’s important for you.
See how to implement filters and channel grouping settings to clean up messy social traffic sources.
Learn how to import refund and order reversal data in Google Analytics for more accurate revenue by channel metrics.
See how to build content analytics reports and dashboards that you never thought was possible via Google Analytics and GTM.
Our before/after experience of publishing on Medium. Oh, and our top 10 posts of 2017.
Implement your dynamic product remarketing script to automate retargeting campaigns and win back non-converters.
See how to use enhanced ecommerce product data and combine SKUs into a single comma separated variable to use in all of your marketing tags on Magento, Shopify, or any platform.
This Shopify specific guide is continually updated with our best practices for common marketing analytics services like Adwords and Facebook.
This guide covers advanced use cases for Shopify SEO to help in your migration to Shopify or long term optimization. Plus see how to prevent duplicate content.
Are you prepared for the Holiday Season? Most Top 1000 companies start planning for the ecommerce Holiday in July and August. Are you ready?
Go beyond the single abandoned cart email and into a well executed 3-email series that can prove to be a 60% lift in your cart recovery.
Learn how to enrich your Facebook audience data with custom events created via GTM in minutes.
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