Conversion Tracking Playbook

What Is Facebook’s New Dataset in Events Manager + What Data Facebook Really Wants to Help You Lower CPMs

15:09 May 22, 2023

Hosted by

Brad Redding , Founder & CEO at Elevar

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Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter) shares the impact of Facebook’s new Dataset UI in Events Manager and talks through the nuts and bolts of Facebook event tracking and user data collection, why it’s important to Facebook, and how it impacts the $$ you spend with Facebook.

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We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization.

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Links Referenced:

Facebook Dataset Docs

Elevar’s Facebook Performance Overview w/Video

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And if you’re new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!

WHAT IS CONVERSION TRACKING PLAYBOOK?

Accelerate your eCommerce growth and become an analytics and tracking expert. Join Elevar’s Founder & CEO, Brad Redding, as he discusses how to address data collection issues that D2C brands face today. Plus you’ll learn real world examples of transforming data into insights to help your business grow faster.

What Is Facebook’s New Dataset in Events Manager + What Data Facebook Really Wants to Help You Lower CPMs

Brad Redding , Founder & CEO at Elevar

WHAT IS CONVERSION TRACKING PLAYBOOK?

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