Elevar empowers Shopify brands using Google Analytics & Google Tag Manager to scale faster. How? With a trustworthy data layer, visual analytics tagging, marketing tag error monitoring, and now server side tagging.
27%
Stio increased their site speed by 27% with Elevar’s tagging and audit improvements.
10%
Raycon increased their product page conversion rate by 10% with Elevar.
119%
CoverFX increased their conversion rate by 119% with Elevar.
5 Tagging Mistakes That Waste Thousands of Dollars
Avoid these 5 critical mistakes we see eCommerce businesses make to save thousands and increase your paid search ROAS.
Clean Up Your Data
Before you can analyze and optimize, you need a solid data foundation in place. Our solutions turn complex implementations (like a complete data layer setup) into simple 1-click implementations.
Our data foundation features include:
- Complete eCommerce data layer that is fully customizable
- Over 30 pre-built marketing tag recipes (Facebook, Klaviyo, Snapchat, etc)
- CCPA enabled tag management in Google Tag Manager
Unlock Insights to Improve Conversion Rate
Stuck viewing the same basic reports in Google Analytics, but yearning for more meaningful insights to improve your conversion rate?
Our Chrome Extension allows non-technical users to point-and-click their way to add custom user behavior event tracking. You can then analyze this data in Elevar or Google Analytics.
Protect Your Marketing Pixel Attribution
Need your marketing pixels (aka tags) to just “work” with proper attribution? Broken or inaccurate conversion data is expensive.
Elevar’s monitoring provides:
- 100’s of pre-built tag templates to get any marketing channel up and running, quickly
- Error protection for all of your marketing tags (e.g. FB, AdWords, Snapchat, Criteo, etc)
- Error protection for all of your tracking events (e.g. Add to Carts, Purchases, etc)
- Error protection for your entire data layer (e.g. SKU, revenue, etc)
No additional code needs to be added to your website – it’s all done via Google Tag Manager.
"Amazing feedback, support, and optimizations. The team is extremely knowledgeable, and shares that info transparently. Education and execution are the hallmarks of the platform, but more importantly, of the team."
"The Elevar team is responsive and eager to help. We now feel that our site analytics are in a great place, and we get so much value in working with the Elevar Team."
"I have a much better understanding of how minor changes can hugely impact different KPIs. The eCommerce strategy has also been greatly beneficial to how we think about long-term strategy and how we operate day-to-day."
Our Resources
Find tools, tips and how-to’s on all things eCommerce & analytics.
Analytics
How Browser, iOS, and Cookie Restrictions Impact Tracking for Shopify Stores
Learn about the impacts of iOS and browser changes are having on marketing performance – and your options to adapt.
Read more
Analytics
Shopify Headless Analytics
Read our top 10 learning lessons on how to manage your Google Analytics and marketing tag implementation for headless websites on Shopify.
Read more
eCommerce
Visiture’s eCommerce Growth Series Podcast – The Importance of Correctly Tagging for eCommerce Brands
We joined with Ronald Dod, Chief Marketing Officer and Partner at Visiture Agency on their eCommerce Growth Series Podcast to […]
Read more
