Explore Why Brands Choose Elevar

Thousands of Shopify brands like Vuori, Bulletproof, and UMZU utilize our data layer, marketing tags, and server-side tracking integrations to add new tracking quickly. 

Our self-serve plans allow non-technical marketing teams to add a data layer and server-side tracking in just a few clicks. If you prefer the done-for-you approach then we offer monthly plans or one-time add-ons to manage tracking implementations for you.

Let’s face it – it can feel like something is always broken with Google Analytics, the Facebook pixel, or Google Ads tags. 

Elevar helps resolve tracking emergencies costing thousands and impacting your team’s ability to perform. Build your accurate tracking foundation and Elevar monitors the health of your tags and server-side conversion accuracy.

Relying solely on client-side (aka browser) tags for accurate analytics and conversion tracking is no longer an option. Server-side tracking helps ensure nearly 100% of your conversions are captured – while giving you the ability to protect the privacy of your customers.

You have the option to run your own server-side container with Google Cloud or configure directly in your Elevar dashboard without the extra hassle. Launch Google Analytics, Facebook Conversion API, TikTok, and more in minutes. Plus – our integrations are compatible with all subscription and upsell apps.

Our Google Tag Manager App has been installed more than 5,000 times on Shopify stores since 2018. Our data layer is a simple 1-click installation that any marketer can then leverage for Google Analytics, server side GTM containers, third party marketing tags, and more.

It even covers dynamic sitewide add to cart events, currency conversion, multi-checkout, privacy integrations, and GA4.

With iOS and other industry changes that impact data collection, brands are relying on Google Analytics even more today to measure attribution.

Elevar guarantees 95% conversion accuracy with our server side integration for GA.  Plus we solve critical attribution issues that leads to improved conversion tracking for your paid channels. Learn more about 5 critical tracking issues impacting GA and before/after results for brands that switched to Elevar.

Brands that have a solid data foundation in place turn their attention to conversion optimization. And event tracking is a significant part of discovering hidden insights that can make you look like a genius.

But setting up event tracking is usually the roadblock – in time and skillset.

Elevar makes it easy for anyone to point and click with our Chrome Extension. Or you can hire us to configure event tracking for you in our PRO plans. Your choice.

The growth that we see D2C brands achieve with such small teams is simply amazing. And the core to achieving repeatable, scalable growth is through data.

We have many customers like Vuori, Thrive Causemetics, and others that rely on Elevar to help manage their marketing tags, Google Tag Manager, and analytics data.

With a solid data foundation in place then you can leverage all of your BI tools that you use to make decisions from.

We started in the headless world in 2018 by building our own headless Shopify/Gatsby site (StriVectin.com) to help us learn this rapidly growing vertical.

Since then we’ve managed countless headless analytics implementations like Rothys, Four Sigmatic, Ministry of Supply, and Gobi Cashmere.

If you’re new to launch headless or have burning issues – we can help. Check out our top learning lessons on managing headless analytics for Shopify here.