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Conversion Tracking Playbook
Shopify's New Pixel & Web Pixel API Feature Release -- What It Means For Your Tracking
Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter), talks all about the new Shopify Pixels feature just released for all Shopify Plus and Non-Plus merchants. The Web Pixel API is part of the larger ongoing rollout of the new faster and optimized checkout from Shopify. If you currently...
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- Conversion Tracking Playbook (78)
- Double Your ARR (1)
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Conversion Tracking Playbook
5 CRO Tips for BFCM + User Testing Research Ideas + CRO Deep Dive with Laura Stude @ Surefoot
40:03 mins Listen
Conversion Tracking Playbook
How Better Gifting Experiences Drives More Revenue + Smart SMS Automations + CAC vs MER Analysis with Adam Sharon-Zipser from Elephant Room
38:44 mins Listen
Conversion Tracking Playbook
GA4 for Big Query: What’s the ROI, Real-Time Reporting, and Insights from Interview with Johan van de Werken
24:38 mins Listen
Conversion Tracking Playbook
“Signal Loss” —The No-BS Explanation of Signals and User Identification for Marketing Pixels
28:15 mins Listen
Conversion Tracking Playbook
How D2C Brands Can Start Podcasting to Drive Community and Conversions w/Kurt Elster (plus his hidden gems of Shopify apps)
32:26 mins Listen
Conversion Tracking Playbook
Brad on the Hot Seat: Listen to a Live Q&A Grilling from Nevin Jethmalani on All Things Tracking & Elevar
44:31 mins Listen
Conversion Tracking Playbook
2023 vs 2022 Marketing Playbook Comparison + Facebook Ad Tips + Skills Needed to Win in 2023 w/Ben Zettler
41:38 mins Listen
Conversion Tracking Playbook
100K Spend/Day Myths from Big Ad Accounts with Nigel Thomas
28:20 mins Listen
Conversion Tracking Playbook
iOS17 Link Tracking Protection — What It Is, What It Means for Shopify Brands, and What To Do About It
28:20 mins Listen
Conversion Tracking Playbook
Deep Dive with Simo Ahava on Intersection of Technical & Marketing Skills, Future of Webkit’s Impact on Tracking, and Listener Questions
49:35 mins Listen
Conversion Tracking Playbook
Client vs Server-Set Cookies, User IDs & How They Work, Future of Conversion Tracking
40:14 mins Listen
Conversion Tracking Playbook
What Is Facebook’s New Dataset in Events Manager + What Data Facebook Really Wants to Help You Lower CPMs
15:09 mins Listen
Conversion Tracking Playbook
How Click Ad Fraud Wastes Millions in Spend & What To Do About It w/Dr Augustine Fou
44:17 mins Listen
Conversion Tracking Playbook
How ChatGPT Automated Data Analysis Will Blow Your Mind via Copilot in Microsoft Clarity
38:11 mins Listen
Conversion Tracking Playbook
Will the New Safari 16.4 Impact Your Marketing like iOS14?
17:39 mins Listen
Conversion Tracking Playbook
Q&A: Microsoft Clarity Automated Analysis AI + GTM in Shopify Web Pixel + GA4 vs UA Reporting with Jon Cairo
35:39 mins Listen
Conversion Tracking Playbook
7 ChatGPT Examples for Data Analysts and CRO Strategists + Shopify’s GTM Web Pixel Integration
23:33 mins Listen
Double Your ARR
30% Monthly Growth + Influencer & Partnership Leverage w/Adii Pienaar from Cogsy
31:23 mins Listen
Conversion Tracking Playbook
Link Attentive Signups to Klaviyo Shopping Activity to Improve Performance + New Headless & Non-Shopify Tracking Support
21:08 mins Listen
Conversion Tracking Playbook
Learn The Power of Analytics Reporting Automation via BigQuery with Gabriel Freeman
38:02 mins Listen
Conversion Tracking Playbook
Google’s New “iOS 14” Rollout + Shopify Sunsetting checkout.liquid and Order Status Page Scripts
17:28 mins Listen
Conversion Tracking Playbook
The Evolution of Elevar: Where We Started and How We Adapt With Our Customer Needs
39:50 mins Listen
Conversion Tracking Playbook
Measurement Do’s and Don’ts for Brands Selling in EU + Shopify Markets + D2C Risk Assessment
23:29 mins Listen
Conversion Tracking Playbook
How To Reduce CPMs & Improve Signals Sent To Facebook + How To Let Creative Dictate Targeting w/Maurice Rahmey
37:14 mins Listen
Conversion Tracking Playbook
New Facebook Pixel Changes + New Shopify Thank You Page + Trends on CCPA and GDPR Consent Usage
21:33 mins Listen
Conversion Tracking Playbook
4 Step Customer Research Process + Conversion Optimization Process for 2023 with Anthony Morgan @Enavi
46:05 mins Listen
Conversion Tracking Playbook
How To Configure & Extract Insights From Your Data Stack with Andrew Campbell @ OpenStore
36:01 mins Listen
Conversion Tracking Playbook
Shopify’s Native GA4 Release + 2 Trends We’re Seeing Going Into 2023
13:35 mins Listen
Conversion Tracking Playbook