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Conversion Tracking Playbook
Shopify's New Pixel & Web Pixel API Feature Release -- What It Means For Your Tracking
Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter), talks all about the new Shopify Pixels feature just released for all Shopify Plus and Non-Plus merchants. The Web Pixel API is part of the larger ongoing rollout of the new faster and optimized checkout from Shopify. If you currently...
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- Conversion Tracking Playbook (87)
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Conversion Tracking Playbook
Elevar Joins Forces With Buxton: An Interview on Why + What Problem We’re Solving w/Buxton CEO Jim Swift
26:59 mins Listen
Conversion Tracking Playbook
Protecting Brand Equity + How To Properly Seed Influencers + Rapid Fire CRO Tips w/Jacob Hagberg of Sky Diamond
30:05 mins Listen
Conversion Tracking Playbook
How Much Traffic is iOS17 Impacting So Far + GA4 Reporting Quirks + Youtube Legal Fight in Europe
34:56 mins Listen
Conversion Tracking Playbook
Who Crushed Holiday Last Year (and why) + Progressive Profiling Email Signups w/Klaviyo + How To Convert Window Shoppers w/Ben Zettler
37:04 mins Listen
Conversion Tracking Playbook
10 Conversion Tracking Tips to Ensure Accurate Tracking + Improvement in Site Speed for Q4
16:59 mins Listen
Conversion Tracking Playbook
How Tracking Works in The New One Page Checkout for Shopify
24:01 mins Listen
Conversion Tracking Playbook
BFCM Opportunity Segments to Market To + Inventory Fallback Planning with Alex Romac @ Tydo
34:09 mins Listen
Conversion Tracking Playbook
How To Build Real-Time Reports in Looker Studio with Your GA4 Data with Stockton Fisher
48:49 mins Listen
Conversion Tracking Playbook
Crossroads of Privacy and Performance Marketing + Walled Gardens + Privacy Impact on Media with Mohammed Hedadji from Nodus
44:11 mins Listen
Conversion Tracking Playbook
5 CRO Tips for BFCM + User Testing Research Ideas + CRO Deep Dive with Laura Stude @ Surefoot
40:03 mins Listen
Conversion Tracking Playbook
How Better Gifting Experiences Drives More Revenue + Smart SMS Automations + CAC vs MER Analysis with Adam Sharon-Zipser from Elephant Room
38:44 mins Listen
Conversion Tracking Playbook
GA4 for Big Query: What’s the ROI, Real-Time Reporting, and Insights from Interview with Johan van de Werken
24:38 mins Listen
Conversion Tracking Playbook
“Signal Loss” —The No-BS Explanation of Signals and User Identification for Marketing Pixels
28:15 mins Listen
Conversion Tracking Playbook
How D2C Brands Can Start Podcasting to Drive Community and Conversions w/Kurt Elster (plus his hidden gems of Shopify apps)
32:26 mins Listen
Conversion Tracking Playbook
Brad on the Hot Seat: Listen to a Live Q&A Grilling from Nevin Jethmalani on All Things Tracking & Elevar
44:31 mins Listen
Conversion Tracking Playbook
2023 vs 2022 Marketing Playbook Comparison + Facebook Ad Tips + Skills Needed to Win in 2023 w/Ben Zettler
41:38 mins Listen
Conversion Tracking Playbook
100K Spend/Day Myths from Big Ad Accounts with Nigel Thomas
28:20 mins Listen
Conversion Tracking Playbook
iOS17 Link Tracking Protection — What It Is, What It Means for Shopify Brands, and What To Do About It
28:20 mins Listen
Conversion Tracking Playbook
Deep Dive with Simo Ahava on Intersection of Technical & Marketing Skills, Future of Webkit’s Impact on Tracking, and Listener Questions
49:35 mins Listen
Conversion Tracking Playbook
Client vs Server-Set Cookies, User IDs & How They Work, Future of Conversion Tracking
40:14 mins Listen
Conversion Tracking Playbook
What Is Facebook’s New Dataset in Events Manager + What Data Facebook Really Wants to Help You Lower CPMs
15:09 mins Listen
Conversion Tracking Playbook
How Click Ad Fraud Wastes Millions in Spend & What To Do About It w/Dr Augustine Fou
44:17 mins Listen
Conversion Tracking Playbook
How ChatGPT Automated Data Analysis Will Blow Your Mind via Copilot in Microsoft Clarity
38:11 mins Listen
Conversion Tracking Playbook
Will the New Safari 16.4 Impact Your Marketing like iOS14?
17:39 mins Listen
Conversion Tracking Playbook
Q&A: Microsoft Clarity Automated Analysis AI + GTM in Shopify Web Pixel + GA4 vs UA Reporting with Jon Cairo
35:39 mins Listen
Conversion Tracking Playbook
7 ChatGPT Examples for Data Analysts and CRO Strategists + Shopify’s GTM Web Pixel Integration
23:33 mins Listen
Double Your ARR
30% Monthly Growth + Influencer & Partnership Leverage w/Adii Pienaar from Cogsy
31:23 mins Listen
Conversion Tracking Playbook
Link Attentive Signups to Klaviyo Shopping Activity to Improve Performance + New Headless & Non-Shopify Tracking Support
21:08 mins Listen
Conversion Tracking Playbook