Elevar Joins Forces With Buxton: An Interview on Why + What Problem We’re Solving w/Buxton CEO Jim Swift
In this episode Brad Redding, Founder & CEO of Elevar and Jim Swift, CEO of Buxton, discuss the acquisition and what this means for the world of D2C and Retail brands.
You’ll learn a bit about Buxton’s history, the technology behind Buxton, and what it brings to Elevar’s customers.
Elevar + Buxton coming together creates an omnichannel powerhouse empowering brands to create exceptional customer journeys and implement true personalized 1:1 marketing strategies — tune into this episode to hear Brad and Jim get into the weeds on how this future looks!
We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization.
And if you’re new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!
Previous episodes you might like:
Signal Loss — what it is and how it impacts marketers
Deep dive with Simo Ahava on intersection of technical marketers
Client vs server-side cookies and server-side tracking 101
How to double conversion rate in 100 days with Ben Zettler
How to blend attribution + conversion tracking + data warehousing for insights with Austin Harrison from Northbeam