iOS17 Link Tracking Protection — What It Is, What It Means for Shopify Brands, and What To Do About It
Brad Redding and Jon Cario discuss the new iOS17 announcement around Link Tracking Protection and the impact this has on your conversion tracking. During this episode they discuss what this change actually means to your tracking (i.e. what might break), how it impacts link trackers like Facebook, Google, UTMs, Klaviyo & others, and what changes or workarounds may come about to mitigate issues.
Connect with Brad on LinkedIn
Connect with Jon on LinkedIn
We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization.
cunderwood.dev — Link Tracking Overview
And if you’re new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!