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Conversion Tracking Playbook

Who Crushed Holiday Last Year (and why) + Progressive Profiling Email Signups w/Klaviyo + How To Convert Window Shoppers w/Ben Zettler

37:04 November 20, 2023
Hosted by

Brad Redding , Founder & CEO at Elevar

Featuring

Ben Zettler, Ben Zettler Digital Media

You can also

Today’s episode features Brad Redding and Ben Zettler retrospecting on last year Q4 and how to pull insights into 2023. You’ll learn about enriching Klaviyo profiles for better flow segmentation, what brands crushed holiday last year and how, what types of promotions Ben sees fall flat, and some last minute tips that anyone could implement in a few minutes to maximize holiday.

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We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization.

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Links Referenced:

PS: I have been loving “Guess The Test” and the podcast! I’ve recommended both to a few colleagues.

Rob

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