Conversion Tracking Playbook

GA4 for Big Query: What’s the ROI, Real-Time Reporting, and Insights from Interview with Johan van de Werken

24:38 August 15, 2023

Hosted by

Brad Redding , Founder & CEO at Elevar

Featuring

Jon Cairo, Lead Solutions Engineer

You can also

Brad Redding, Founder & CEO @ Elevar, and Jon Cairo, Lead Solutions Engineer, discuss their takeaways from an interview with Johan van de Werken, who is widely regarded as one of the top thought leaders in the Big Query and GA4 landscape. You’ll learn about how to compare Big Query to a Google Sheet, how to build realtime streaming reports that work for GA4, whats the ROI for a brand owner investing into Big Query.
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We release new episodes every week that go deep into the world of tracking, analytics, and conversion optimization.
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Links Referenced:

GA4BigQuery.com

GA4BigQuery on Twitter

Connect with Johan on LinkedIn

Upgrade to Checkout Extensibility with Elevar Tracking

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And if you’re new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!

Also, been loving the podcast. Easily one of my favorite listens each week!

Dylan

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